Hugh Hefner as social entrepreneur
These ads are from Playboy Brazil. I posted many PETA, Greenpeace and other stuff here and I don’t have any problems with nudity. But in this case Playboy is (mis)using four action scenes of the mentioned non-profits. What do you think about it? Is Playboy going too far or is good attention for the non-profits?
The campaign which is running in Brazil this month got the tagline: “Nós apoiamos” (“We support”).
Agency Neogama/BBH
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